As an accomplished Creative Director, I've perfected my craft in simplifying complex customer experiences and crafting visually compelling branded interfaces, platforms, and journeys. My experience has taken me through the vibrant landscapes of New York City, Silicon Valley, and Las Vegas, allowing me to thrive in diverse sectors, including finance, plumbing, luxury, data science, and cloud technologies. My expertise spans a multifaceted skill set encompassing digital and brand experiences, including UX design, brand cultivation, photo and video direction, and go-to-market (GTM) strategies integrated with paid media.
My photography encompasses various styles, from capturing exotic travel destinations to detailing food photography. I excel in forming genuine connections with subjects, revealing their personalities in portraits—my attention to detail and storytelling shine in documentary photography, crafting captivating narratives. Beyond photography, my passion is weaving engaging stories, evoking emotions, and preserving moments. Whether exploring new adventures, capturing culinary nuances, or engaging individuals through my lens, my photography radiates warmth and storytelling.
I’m currently available for consulting engagements.
Creative Director & Photographer
Profile
Creatively, Lavish
Founder, Creative Director : Present
United Health Group
Sr. Director, Creative Strategy + Design. : 2022
CreditOne Bank
Asst Vice President, Creative. : 2022
Google Cloud (aquired Looker)
Creative Director. : 2021
Looker (acquired by Google)
Creative Director. : 2018
Ceasars Entertainment
Senior Director, Creative: Brand, UX + Content : 2015
Kohler, Co.
Art director / Associate Creative Director : 2011
Digitas, LLC
Art director : 2006
Education
Lake Forest College
School of the Art Institute of Chicago
Parsons School of Design
New York University
School of Visual Arts